Branded water that puts your brand
in their hands.
Turn cans of spring water into useful, physical advertising. Your branding. Your message. Your QR code. Something people actually want to pick up.
More than water with your logo on it.
Free Water Project supplies custom branded canned spring water for UK businesses, brands, events and marketing campaigns. But the idea goes further than simply printing a logo on a can.
Give Them Something They Want
Water is useful. Instead of asking somebody to take another leaflet, promotional freebie or piece of merchandise, give them something they already have a reason to pick up.
Put Your Brand in Their Hands
Your branded can becomes a physical interaction with your company. People can drink it, carry it, place it on a desk or take it into meetings, extending your visibility beyond the moment it is handed out.
Turn Attention Into Action
Add QR codes, campaign messages, landing pages, competitions or calls to action directly to the artwork and connect the physical can to a digital experience.
A Useful Product Becomes a Marketing Medium
Branded water is drinking water supplied in packaging carrying a company, campaign or event identity.
Free Water Project uses recyclable aluminium cans of spring water as the canvas for your branding, campaign message and digital call to action.
Advertising People Don't Have to Ignore
Online audiences can scroll past adverts. Exhibition visitors can walk past stands. Leaflets can be discarded without being read.
A can of water creates a different exchange: give somebody something useful and your brand becomes part of that moment.
Your brand. Your campaign. Your can.
Custom branded canned spring water gives businesses a large physical surface to communicate far more than a company name.
Make It Look Like Your Brand
Build the artwork around your logo, colours, campaign identity, product launch or event creative so the cans feel like a genuine extension of your brand.
Say Something Worth Reading
Use the packaging to communicate a campaign message, offer, proposition or call to action rather than treating the can as nothing more than a place to display a logo.
Connect It to Digital
QR codes can direct people to websites, landing pages, booking forms, product pages, competitions, social channels or campaign experiences.
A simple product. A much bigger opportunity.
Branded water can combine physical visibility, digital engagement and social impact in one useful piece of marketing.
Marketing built around usefulness.
Branded water works differently from many traditional promotional products because the recipient has an immediate reason to use it.
Earn the Interaction
Instead of interrupting somebody for attention, give them something useful first. That changes the relationship between the audience and the advertising.
Your Advertising Can Travel
Once the can leaves the distribution point, your brand can move with the person carrying it into offices, meetings, hospitality areas, networking spaces and around events.
Create a Physical Brand Moment
A branded can is something somebody can physically hold and use. It creates a tangible interaction that can complement digital, outdoor, experiential and event marketing.
Branded Water for Events
Conferences, exhibitions, trade shows, business summits and corporate events create natural environments for branded water. Attendees often need refreshments anyway.
Give them water from your stand, activation or permitted distribution point and turn refreshment into a physical interaction with your brand.
Where Branded Water Can Work
- Exhibitions and trade shows
- Conferences and business summits
- Corporate events
- Product launches
- Brand activations
- Hospitality and guest experiences
- Customer events
- Marketing campaigns
- Promotional distribution
Don't just brand the water. Build a campaign around it.
The strongest branded water campaigns use the can as part of the customer journey rather than treating it as passive merchandise.
QR Campaigns
Send people directly from the physical can to a campaign landing page, product page, booking journey, social profile, offer or other digital destination.
Give Them a Reason to Scan
Selected campaigns can incorporate unique promotional codes, prize mechanics or competitions to make the packaging itself part of the interaction.
Connect Offline and Online
Use branded water alongside experiential marketing, exhibitions, launches, sponsorships or targeted campaigns to connect a physical encounter with a measurable digital action.
Put the Water Where Your Audience Is
A branded can becomes more valuable when it reaches the right people in the right environment.
Campaigns can be built around events, exhibitions, venues, customer experiences or other permitted locations where the intended audience is already present.
Don't Chase Impressions for the Sake of Impressions
The goal is not simply to put as many cans as possible into circulation. The stronger strategy is to place branded water into environments where the recipient is relevant to the campaign.
Useful product. Relevant audience. Clear call to action.
From idea to branded water.
The process is deliberately simple.
Tell Us About Your Campaign
Share your quantity, timing, audience, event or campaign idea and what you want the branded water to achieve.
Create Your Can
Build the artwork around your brand, campaign message and call to action. QR codes can also be incorporated into the design.
Put Your Brand in Their Hands
Your branded spring water is produced and prepared for your campaign, event or planned distribution.
10p From Every Can Goes to Charity
Free Water Project is a not-for-profit social enterprise. For every branded can supplied, 10p is donated to charity.
That means a branded water campaign can create value for your audience and your business while also contributing to a wider social purpose.
Recyclable Aluminium Cans
Our spring water is supplied in recyclable aluminium cans, creating a highly visible surface for branding, campaign messaging and QR engagement.
The can itself becomes both the product and the advertising medium.
Branded water designed to do more.
If all you need is a logo printed on water, there are plenty of suppliers. Free Water Project is built around using branded water as a more useful marketing medium.
- Custom branded canned spring water for UK businesses and campaigns.
- Available from a minimum order of 500 cans.
- QR codes can connect physical packaging to digital experiences.
- Selected campaigns can incorporate unique promotional codes and gamification.
- Suitable for events, exhibitions, launches, activations and promotional campaigns.
- Recyclable aluminium cans.
- 10p from every can supplied is donated to charity.
Branded Water FAQs
Common questions about custom branded water, branded cans and promotional spring water for UK businesses and events.
What is branded water?
Branded water is drinking water supplied in packaging carrying a business, campaign or event identity. Free Water Project supplies spring water in custom branded aluminium cans that can feature company artwork, campaign messaging and QR codes.
Do you supply branded water in the UK?
Yes. Free Water Project supplies custom branded canned spring water for businesses, events and marketing campaigns across the UK.
What is the minimum order for branded water?
Our minimum order is 500 branded cans.
Can I put my company logo on the cans?
Yes. The artwork can be designed around your company branding, campaign, event, product launch or promotional activity.
Can I add a QR code to branded water?
Yes. QR codes can be incorporated into the artwork and used to direct people to websites, campaign landing pages, product pages, booking forms, social channels, competitions or other digital experiences.
Can branded water be used for events?
Yes. Branded canned water can be used at exhibitions, conferences, trade shows, corporate events, business summits, product launches and brand activations.
Can branded water be used for marketing campaigns?
Yes. Branded cans can form part of promotional, experiential, event and customer engagement campaigns. QR codes and selected promotional mechanics can help connect the physical can to a digital interaction.
Does Free Water Project donate to charity?
Yes. Free Water Project is a not-for-profit social enterprise and 10p from every can supplied is donated to charity.
They scroll past ads.
Put your brand in their hands.
Turn cans of spring water into useful physical advertising for your business, event or next marketing campaign.
Get a Branded Water Quote →